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Athens Asian Food Festival

GASTRONOMIC EXPERIENCES

Athens Asian Food Festival is a contemporary cultural and gastronomic platform dedicated to showcasing the diversity of Asian gastronomy and culture to audiences in Greece.

Through carefully curated food concepts, restaurants, chefs and cultural collaborations, the Festival creates experiences that connect authentic and contemporary expressions of Asian gastronomy with the local audience.

At the 90th Thessaloniki International Fair (TIF), Athens Asian Food Festival curates the gastronomic experience within the Japan Honored Country Pavilion, presenting four selected concepts that represent different expressions of contemporary Japanese-inspired food culture in Greece.

SELECTED GASTRONOMIC CONCEPTS AT TIF


KOOBA Project

 

KOOBA Project is a contemporary food concept exploring Japanese-inspired flavours through a modern and creative approach. At the Japanese Pavilion at TIF, KOOBA will present its own interpretation of the Japanese sando, combining the simplicity and recognisable character of this popular Japanese format with its distinctive culinary identity.

Uncle Lee’s Sushi

 

Uncle Lee’s Sushi offers a contemporary approach to Japanese sushi culture, with an emphasis on freshly prepared sushi and Japanese-inspired flavours. Its participation will give visitors the opportunity to discover one of the most internationally recognised elements of Japanese gastronomy through an accessible and engaging festival experience.


Eat One Piece

 

Eat One Piece is a Japanese-inspired street food concept with a playful identity influenced by contemporary Japanese gastronomy and pop culture. At TIF, the concept will contribute to the Pavilion’s street-food experience, presenting Japanese-inspired dishes designed for visitors to discover and enjoy within the exhibition environment.

Wowchi Mochi

 

Wowchi Mochi is a specialised concept dedicated to mochi, the iconic Japanese sweet. Through a colourful and contemporary presentation, the brand introduces visitors to mochi through a selection of flavours and products, offering a distinctive Japanese dessert experience at the Pavilion.